Amex Small Business Saturday

Role

Art Direction

Client

American Express

Agency

Digitas

Shop Small

Small Business Saturday supporters made this goal a reality in just its second year. We gathered massive support: the Small Business Saturday Facebook community doubled to over 2.7 million fans from its record-setting year one fan count, and over 500,000 small business owners leveraged the powerful promotional tools we provided online and off to advocate for their business and spread the word about the big day.

I provided Art Direction on some of the main digital touchpoints: the Facebook page where most consumer interactions happened, the mobile site, and the printed posters for local merchants to display.

CANNES LIONS 2012

CLIO AWARDS 2012

ONE SHOW

2012 PMA REGGIE AWARDS

NEW YORK FESTIVALS 2012

FACEBOOK STUDIO 2012 AWARDS

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